Investor Overview · TechCrunch 2026
The Verified Data Layer For Football Recruiting
Reel Analytics uses patented AI computer vision to turn existing game film into verified speed and athleticism data — no wearables, no combines, no hardware.
The Problem
Recruiting runs on numbers nobody can verify
Self-reported 40 times and camp results are inconsistent, unverifiable, and out of reach for many athletes. Wearable tracking only measures the sessions where a device was worn, and it can’t measure a game that has already been played.
The Solution
Verified athleticism, straight from the film
Reel Analytics tracks players frame by frame on real snaps to calculate verified top speed, distance, and a position-specific In-Game Athleticism (IGA) Score that projects the college division where an athlete fits best — from film that already exists.
The Product
Three products, one film-first platform
Max Speed
Verified top speed and distance covered from real in-game plays, delivered as a shareable video asset for recruiting.
IGA Score®
Position-specific percentile rankings benchmarked against 20,000+ NCAA and NFL players, with a division-level recruiting fit projection.
Athlete Recruiting Fit Finder
Helps athletes find the programs and levels where their verified athletic profile fits best.
Why We Win
Film-first beats hardware-first
| Dimension | Reel Analytics | Wearable / RFID Platforms |
|---|---|---|
| Hardware required | None — film only | GPS vests or RFID chips |
| Works on past seasons | Yes | No |
| Football recruiting focus | Core product | Secondary use case |
| Reach | Every athlete with game film | Only players wearing a unit |
Business Model
Annual Plans
or $49.99/month
College programs and evaluators are served through team pricing, with objective data used directly in their talent evaluation process.
Validation
Trusted and shared by college programs
“Reel Analytics played a key role in building our championship roster at Jackson State and will do the same for us at Colorado. Their in-game athleticism score is a foundational piece of our talent evaluation process.”
Deion Sanders
Colorado University Head Coach
“Our prospects are evaluated on position-specific traits based primarily on Reel Analytics’ verified in-game athleticism data. Our search for verified prospect information has been simplified by Reel Analytics.”
Tyler Olker
TCU Director of Player Personnel
Traction
5,000+ users in our first year
Since launching the platform one year ago, more than 5,000 athletes, parents and coaches have joined Reel Analytics. Early proof-of-concept results point to product-market fit.
Metrics are from our proof-of-concept (POC) period.
Backed By Winners
Recognized by the startup community
Most Fundable Companies
Named a Most Fundable Company by the Pepperdine Graziadio Business School.
Startup Showdown Winner
Winner of the BIP Ventures Startup Showdown.
SMU Football on X · Nov 6, 2024
“Crazy speed. Brashard clocked at 22.1 MPH on his 71-yard run, the fastest speed by any player last week.”
Ole Miss Football on X
Reposted Reel Analytics’ Fastest Players of Week 1: RB Kewan Lacy hit 20.5 MPH.
Penn State Athletics on X · Oct 18, 2023
Shared Reel Analytics’ verified 19.1 MPH max speed for CB Daequan Hardy on a 57-yard touchdown.
